Yellow
SWEET LOVE
SWEET LOVE
£97.00
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ALLURING BLOOMS
ALLURING BLOOMS
£99.00
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The image shows a chic, round hatbox arrangement set against a clean white backdrop, a style often seen in the windows around Soho's side streets. At first glance, the yellow roses dominate: dozens of blooms packed closely together in a rounded mound, each one fully open with layered petals that spiral outwards in soft, velvety curves. Their golden yellow hue is bright but not brash, giving the composition a glowing, honeyed warmth that feels comforting and joyful. Interspersed among the roses are striking stems of leucadendron in deep burgundy and russet red, their elongated, cone-like bracts pointing upwards, lending a sculptural flair that contrasts beautifully with the roses' softness. Encircling the base of the flowers is a generous layer of foliage, featuring glossy, dark green leaves that form a sturdy framework and airy, needle-fine sprigs of lighter green that slip between blooms and gently spill over the edge. The flowers are gathered into a matte black, round hatbox with a very slight sheen, its top rim finished with a narrow band of white lace that introduces a whisper of old-world charm amid the contemporary palette. Soft, even lighting highlights the natural textures: the satin sheen on the leaves, the plush surface of the petals, and the more rigid structure of the leucadendron. This piece would sit beautifully on a small Soho coffee table, in a boutique reception area near Wardour Street, or on a restaurant counter waiting to welcome evening diners, delivered fresh from a local florist who understands how to balance drama with everyday elegance.
BOX OF SUNSHINE
£115.00
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CRAZY IN LOVE
CRAZY IN LOVE
£69.00
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FESTIVAL OF COLOURS 1
FESTIVAL OF COLOURS
£54.50
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JOYFUL SUNRISE
JOYFUL SUNRISE
£69.00
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AUTUMN SUNRISE
NATURAL POETRY
£60.00
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SUNLIT BEAUTY
SUNLIT BEAUTY
£110.00
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Stepping into Florist Soho, you're immediately greeted by the golden glow and joyful presence of a bouquet fit for the vibrant pulse of the area. Sunflowers take center stage, their bold, dark-centered faces turned outward as if basking in the city's endless buzz. Surrounding them, rosettes of butter-yellow roses spiral open, their plush petals whispering of elegance amid creative Soho surrounds. The addition of gleaming red Hypericum berries sprinkled among rich greens brings a playful spark, much like the lively chatter drifting from sidewalk cafés. Fern fronds cascade gently at the arrangement's edge, their lush green tendrils softening the overall silhouette and suggesting the flowing forms found in city parks and hidden gardens. Goldenrod and other airy fillers add both movement and the subtle joys of discovery. Touches of eucalyptus in pale blue-green peek out, a nod to nature's quiet moments amidst Soho's urban charisma. All stems are gathered in a round, clear glass vase, their fresh-cut lines visible through clean, shimmering water. Each element-color, scent, texture-works in harmony, reflecting Florist Soho's passion for creating bouquets that are as lively and welcoming as the area itself. This arrangement is an invitation to celebrate, whether at an intimate gathering, as a surprise delivery across Soho, or simply as a radiant focal point to light up life's daily scene.
SUNNY FIELDS
£70.00
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SUNRISE
SUNRISE
£60.00
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The photograph presents a chic floral hatbox filled entirely with yellow roses, positioned in the centre of a bright white frame. The box itself is round and pastel pink, with a soft, matte finish that suggests a suede-like texture, understated yet clearly luxurious. From this gentle pink base rises a tightly packed dome of roses, about two dozen blooms arranged so their petals almost touch in a seamless blanket of golden colour. Each flower is captured at an ideal stage of openness, the inner petals still slightly cupped while the outer layers curl outward, revealing complex spirals in tones that move from creamy butter to vivid, sunshine yellow. Slim hints of fresh green foliage peek through between the blossoms, giving a sense of natural freshness and depth without distracting from the main focus on the roses. The lighting is clean and diffusion-softened, with minimal shadows, giving the arrangement a polished, editorial quality reminiscent of a display you might spot in a Soho window along Old Compton Street. The palette of yellow and pink feels playful but not childish, instead suggesting happiness, friendship, and affectionate celebration. It is easy to imagine this design being delivered to a loft near Dean Street, brightening a café counter, or bringing warmth to an office reception in W1. The overall mood is one of joyful refinement, ideal for birthdays, congratulations, or simply sending a burst of colour to someone who could use a little sunshine in the heart of London.
TENDER FEELINGS
£100.00
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TROPICAL SENSATION
£59.00
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