Soho Baby Flowers – Welcome New Arrivals with Beautiful Bouquets

Celebrate the joy of a new arrival with stunning baby flowers from your trusted Florist Soho. As local florists rooted in the heart of Soho, we craft each bouquet with the freshest seasonal blooms, perfect for making new families feel cherished. With our same-day delivery service (available until 3 PM), you can send warm wishes and a splash of colour across Carnaby Street, Soho Square and Greek Street—or to surrounding areas like Covent Garden, Fitzrovia, and Marylebone.

We understand that welcoming a newborn is a special occasion, and our expert team is here to help you choose the most delightful arrangements—whether elegant pastel bouquets or vibrant, cheerful stems. Every arrangement is styled with care and delivered with love, ensuring your thoughtful gesture arrives on time and in perfect condition.

  • Same-day flower delivery across Soho & nearby areas
  • Handcrafted bouquets by experienced local florists
  • Convenient online ordering – perfect for last-minute gifts

Trust Florist Soho for premium flowers, expert local knowledge, and friendly service. Order online now for same-day delivery and let us help you celebrate life’s most precious moments with beautiful bouquets—from our heart in Soho to yours.

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BABY FLOWERS
A bright, joyful arrangement crafted with the care of a local Soho florist: round, abundant white roses sit at the heart, surrounded by elegant white lilies-some in tight bud to suggest new beginnings-and generous white chrysanthemums that give weight and softness to the bouquet. Punctuating the gentle palette are vivid electric-blue chrysanthemums and clusters of periwinkle or lavender hyacinth-like florets, their bell-shaped forms lending texture and a cool, refreshing contrast. Broad green leaves and feathery fern fronds fold around the flowers, offering both structure and a dewy, garden-fresh scent. The bouquet is presented in a sturdy matte royal blue rectangular box, the base neatly wrapped in crinkled cream tissue that rustles softly when lifted. Beside the flowers, a light-blue foil baby-pram balloon floats with darker blue trim, dotted wheels and heart motifs; "It's a Boy" arcs across the carriage in playful yellow and green lettering, making the occasion unmistakable. From the Florist Soho workshop just off Dean Street to delivery routes around Carnaby and Wardour Street, this set is meant for welcoming a newborn at hospital bedside, for a shower table or as a cheerful homecoming gift. The overall impression is celebratory yet refined-the cool blues balanced by warm white blooms and the tactile craftsmanship of a bouquet wrapped and presented by hand in central London.
SEA PEARL & BABY BOY BALLOON
£67.00
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Set against a pure white backdrop, this hand-tied bouquet takes on an almost luminous quality, as if caught in a shaft of gentle morning light over Soho's narrow streets. At the centre, large cream-coloured roses open in elegant spirals, each silky petal curving softly outward to create a feeling of calm romance. Surrounding them, clusters of pink spray roses bring contrast in scale, their small buds and partially open blooms lending a sense of movement and gentle progression, like moments unfolding across the day. Here and there, vivid pink gerbera daisies break through the pastel tones, their flat, radiating petals and dark central discs creating bold focal points amid the softer textures. Nestled alongside, pale pink carnations provide much of the bouquet's fullness; their ruffled, feathery petals layer into one another, suggesting both abundance and a hint of nostalgia. Between the larger blossoms, white alstroemeria emerge on slender stems, each bloom marked with fine reddish speckles along the inner petals, adding an element of quiet intricacy. Delicate sprays of baby's breath weave throughout, its tiny white flowers catching the light and lending the arrangement a gauzy, cloud-like softness. Fresh green foliage peeks out from within, framing the pastel blossoms and enhancing their freshness, like leaves glimpsed between urban gardens and courtyard planters. The stems are gathered tightly at the base and carefully tied, revealing the precision and artistry of an experienced florist. The mood of the bouquet is tender, uplifting, and versatile-perfect for sending congratulations, gentle sympathy, or a spontaneous "thinking of you" to someone living or working around Soho, Fitzrovia, or the nearby theatre district.
AMALFI LOVE
£59.00
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This image captures a joyful maternity bouquet and balloon gift, photographed against a clean, white background that lets every colour sing. At the heart of the arrangement are bold fuchsia pink gerbera daisies, their dark central discs anchoring rings of bright, uniform petals that create a striking, contemporary feel. Woven around them, blush and pastel pink roses provide contrast and softness; some blossoms are tightly furled, while others are partially open, their layered petals creating a rich, velvety texture that seems almost touchable. Threaded throughout the bouquet are dainty clusters of purple filler flowers, likely statice or limonium, whose tiny blossoms add a light, airy texture and a cool lavender accent against the warmer pinks. Fresh green foliage peeks through at every angle-slim leaves arching gracefully, broader leaves offering a glossy backdrop-so the bouquet feels lush and balanced, like something hand-crafted in a Soho studio close to Shaftesbury Avenue. The stems are wrapped in multiple shades of pink tissue paper, from bright candy tones to soft pastels, gathered into a voluminous, ruffled collar and finished with a layer of clear, reflective cellophane that glows subtly in the light. At the front, a round pink foil balloon with a delicate scalloped edge commands attention. Its surface is decorated with whimsical white polka dots, and the words "Mum to Be!" are written in flowing white script, with a tiny heart motif beneath the text that adds a sweet, personal note. The composition suggests a gift chosen with care, perfect for a baby shower in a Soho loft, a celebration near Piccadilly Circus, or a doorstep surprise arranged through Florist Soho for someone awaiting the arrival of their little one.
MUM TO BE
£60.00
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Against a bright white backdrop that recalls the clean lines of a Soho studio, a celebratory new baby girl gift arrangement is carefully composed. At the heart of the image stands a tall, square light pink gift box, brimming with a generous bouquet that looks freshly prepared by an expert florist familiar with the rhythm of nearby streets like Wardour Street and Old Compton Street. Rising from the box, a bright pink gerbera daisy sits centrally, its petals perfectly spaced and slightly curved, radiating a sense of uncomplicated joy. Around it, white chrysanthemums gather in soft clusters, their layered petals building a plush base of creamy texture. Interwoven among them, light pink and white speckled alstroemeria lilies open delicately, their slender petals revealing fine streaks of colour that give the arrangement a painterly quality. A closed yellow lily bud peeks above the other blooms, a quiet symbol of growth and new life. Nestled further in, lime-green button flowers add a fresh, contemporary pop of colour that contrasts beautifully with the whites and pinks. Threads of deep red hypericum berries appear like small, glossy beads, adding richness and a feeling of abundance. The bouquet is framed with a mix of dark green leaves and airy fern fronds, which soften the outline and evoke the feeling of a walk through a tucked-away garden square on a calm afternoon. All the stems are wrapped in pale pink tissue and clear cellophane, hinting at the bouquet's freshness and care, before being secured snugly in the pastel box. To the right, a metallic foil balloon in the playful shape of a baby pram floats, its hot pink body and purple hood shining under the light. The purple wheels, decorated with colourful spokes, and the bold yellow and green "It's a Girl!" lettering, surrounded by tiny hearts, reinforce the celebratory message. Together, flowers and balloon form a heart-warming visual perfect for baby showers, maternity ward visits, or welcoming a newborn daughter into a Soho home.
NOTHING LIKE PINK & BABY GIRL BALLOON
£60.00
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In this clean, studio-style photograph, a dome-shaped bouquet of yellow, white, and fuchsia flowers is artistically arranged in a simple white cube box, placed against a seamless white background for a fresh, uncluttered look. The top of the arrangement glows with yellow chrysanthemums and clusters of small yellow roses, their gently curved petals overlapping like layers of satin, giving the piece a sunny, optimistic character that would feel entirely at home in a Soho loft or café corner. Intertwined with these golden tones are white daisy-like chrysanthemums with vivid green centres, their open faces creating a lively contrast, while fuller white chrysanthemums contribute a plush, cushiony texture that softens the overall silhouette. Sprinkled throughout the design are dramatic fuchsia and magenta chrysanthemums, some delicately tipped with lighter pink, providing a bold, modern splash of colour that recalls Soho's vibrant nightlife and colourful street scenes. The bouquet is grounded by deep green, glossy foliage that circles the base and peeks up between the blossoms, adding depth, structure, and a sense of natural freshness, as though the flowers had been gathered from a nearby park or hidden courtyard garden. The white cube container is deliberately understated, its minimalist style allowing the colours and forms above to take centre stage while also suggesting a practical, ready-to-deliver gift. The arrangement feels joyful and contemporary, ideal for a birthday surprise, a congratulations bouquet, or an uplifting "thinking of you" sent to a studio, office, or flat in Soho with same-day flower delivery from a local florist.
SPARKLING EYES
£50.00
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A lush, professionally arranged bouquet glows at the centre of the image, captured in soft, natural light that suggests a bright window in a calm Soho flat or studio. The flowers are gathered in a clear, subtly textured glass vase, its rounded shape grounding the composition while allowing the fresh green stems to show through the water. Dominating the arrangement are large gerbera daisies in vivid shades of deep fuchsia and magenta, their wide, open faces and dark central discs giving an energetic, modern feel. They are surrounded by generously petalled chrysanthemums, each bloom a blend of white and rich purple, with darker tips gently melting into pale centres that frame small yellow hearts of pollen. Threaded among these bold colours are creamy white roses, some fully open, others still in elegant bud, their smooth petals softening the palette and hinting at a gentle, classic romance. Tiny white flowers of baby's breath drift through the bouquet like a fine, floral mist, adding bounce and texture without overwhelming the main blooms. Deep green leaves cradle and support the flowers, fanning out here and there to create depth and movement. Around the neck of the vase, a rustic twine bow is tied neatly, from which hangs a small white gift tag printed with a pink rose motif and graceful lettering, suggesting a handwritten note for the recipient. The bright, slightly blurred white background keeps all attention on the vivid colours and textures, evoking the feeling of a cheerful bouquet just delivered to a townhouse off Soho Square or a creative office near Wardour Street, ready to celebrate a birthday, promotion, or spontaneous act of kindness.
PINK SWEETNESS
£55.00
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Arranging these flowers at Florist Soho, I am struck by the ethereal interplay of blush gerberas and classic roses, mirroring the vibrant, ever-changing palette of nearby Carnaby Street. The pink hues wash together softly, interrupted by spirited spikes of purple statice, granting the arrangement a sense of movement and individuality unique to Soho life. Dewy, emerald-green leaves at the base add a crispness and natural scent, like fresh air after rainfall over Golden Square. The overall composition embodies hope and spring-like energy, cradled within an elegant glass vase that reflects the ambient Soho light. Whether given as a 'get well' to a friend at University College Hospital or simply as a bright accent for a loft apartment near Old Compton Street, this bouquet from Florist Soho represents both the joy of flowers and the careful attention to detail that marks local expertise.
PINK DAZE
£49.00
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The moment I set eyes on this arrangement from Florist Soho, I'm greeted by a spirited clash of textures and colours that encapsulate the neighbourhood's creative spirit. Bold orange gerberas lead the way, their warm petals and brown centers glowing softly amid gentle peach blooms that recall lazy mornings spent in Soho cafés. Tightly spiraled magenta roses add drama and a romantic air, suggesting a love letter left in the window of a Greek Street flat. Throughout the bouquet, airy clusters of white alstroemeria and petite spray roses provide crisp highlights, their layered petals recalling the play of light down historic alleyways. There's meticulous artistry in the way wide, glossy aspidistra leaves are curved around the base, cradling the flowers with the same care found in Soho's smallest galleries. Between the main blooms, sprays of pointed green leaves add texture and variety, while the whole display sits poised in a clear glass vase - transparent enough to reveal a jumble of lively green stems bustling like a Saturday on Berwick Street. The bouquet's layers exude freshness and exuberance, with a soft, clean scent mingling rose warmth and leafy vitality. This is the kind of arrangement that brings Soho into any home, perfect for surprising a friend, marking a creative milestone, or gracing an office with a pop of local artistry.
WONDER
£60.00
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There is a calm, cultivated ease to this hand-tied bouquet, as if gathered from a small urban cutting garden behind a Georgian terrace off Dean Street. Pale blush roses are the principal language here, their round, full heads opening to reveal soft layers of petals that invite the fingertips. Cool, rounded eucalyptus leaves provide a muted blue-green backdrop, their matte surfaces offering a pleasant contrast to the roses' satin sheen, while clusters of white berries punctuate the design with bright, sculptural notes. Interlaced among these are sprays of tiny white filler flowers that give an overall sense of lightness and movement, and deeper pink or burgundy accents sink into the composition to provide subtle shadow and richness. On either side, elongated green-and-white spikes-snapdragon-like in profile-introduce vertical rhythm that lifts the bouquet away from a strictly rounded silhouette. At the base, a cream ribbon ties the stems in a neat, tactile knot, hinting at careful handcraft and the slow attention of an artisan. The backdrop is an elegant, pale carved surface, softly out of focus, so the flowers read as immediate and tactile in front. In soft, ambient daylight this arrangement feels both soothing and enlivening - ideal for quiet celebrations, a tasteful thank-you, or to mark the changing of seasons with a thoughtful gift delivered locally across Soho and nearby Covent Garden. The overall effect is one of considered harmony and floral skill.
FLORIST CHOICE £50
£50.00
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This bouquet reads like a small, effervescent celebration of pinks: three intense fuchsia Gerbera daisies open wide at the heart, their many petals and dark central discs providing crisp visual contrast. Interlaced among them are soft lavender-pink roses, their petals still echoing the tightness of fresh buds and unfolding with a velvety grace that tempers the Gerberas' punch. Little clusters of purple statice or limonium drift through the arrangement like confetti, creating delicate pockets of cool tone and fine texture against the broader floral forms. The foliage-large green leaves that suggest salal and the faintly aromatic grey-green of eucalyptus-encircles the flowers, giving the bouquet a generous, garden-harvest fullness and a subtle herbal freshness. The wrap is part of the presentation: a pale pink, matte tissue paper nestles the stems, while a translucent, slightly crinkled fuchsia-pink cellophane overlays it, catching light and reinforcing the pink theme with a slight glossy sheen. You can glimpse the clear glass vase rim at the bottom, confirming the bouquet is arranged for immediate display. The scent is quiet and inviting; roses offer a soft perfume while the green notes from foliage and gerbera bring a clean, uplifting breath. Ideal for birthdays, Mother's Day, or a spontaneous 'thinking of you', this composition reflects the care of a local florist who knows Soho's rhythms-from the bustle around Carnaby Street to the quieter corners near Golden Square-designed to arrive bright, fresh, and ready to make someone smile.
SORBET
£49.00
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Fusing artistry with the upbeat rhythms of Soho, this exuberant Gerbera daisy bouquet flourishes in a clear glass vase, each radiant bloom a tribute to the district's eclectic charm. The flowers-glowing yellow, blazing orange, and sumptuous magenta-cluster tightly, their jet-black centers providing dramatic depth that draws the gaze. Lush green leaves slip and curve among the blossoms, creating lively texture that hints at the hidden gardens and courtyards found throughout Soho. The bouquet's upper stems are cloaked in soft, rustic kraft paper, topped by a layer of shimmering cellophane that gives a polished, modern edge, much like the neighborhood's blend of tradition and innovation. The visible stems rest in clear, cool water, promising enduring vibrancy for same-day deliveries throughout the area. Tied neatly above the water line, a length of natural twine forms a decorative bow, gently pinning a rectangular white gift tag featuring a stylized red rose. The flowers pour out in abundance and joy, their bright profiles catching the light in every direction. Whether chosen as a centerpiece for intimate gatherings, a statement for modern office receptions near Oxford Street, or a heartfelt gift for birthdays and congratulations, this bouquet beautifully expresses the creative energy and unique warmth that define Florist Soho. The whole arrangement glows with character and care, a perfect embodiment of contemporary floral design.
SUNNY GARDEN
£49.00
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An elegant cluster of pink oriental lilies fills a clear glass vase, set against a crisp white surface in a photographic study of colour and form. The bouquet is a confident display of fuchsia and rosy tones: large, six-petaled blossoms unfurl their broad, star-like faces so the eye meets chartreuse-tinged throats that melt into pale cream, while prominent dark burgundy stamens, heavy with pollen, create a richly textured focal point. Interspersed are multiple elongated buds - some pale and slender, others blushing deep pink with tiny green tips - that promise the arrangement will continue to open over several days. The leaves are deep green, lance-shaped and glossy, framing the flowers and providing a verdant counterpoint to the vivid pinks; through the vase you can see clean water and the trimmed stems, a small, reassuring detail of freshness and care. The lighting is soft and even, the kind of neutral studio light that would flatter a display being prepared for next-day delivery across Soho, from Berwick Street Market to the theatre district near Leicester Square. There is a tactile quality to the scene: petals with a subtle sheen like fruit skin, a light, heady fragrance suggested even in the image, and an overall sense of thoughtful craftsmanship. This arrangement reads as both celebratory and refined - ideal as a Mother's Day gift, an upbeat anniversary bouquet, or a tasteful addition to a modern London home - quietly announcing joy without excess.
VIBRANT DELIGHT
£60.00
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Bathed in soft natural light, this anniversary-themed still life shows a pastel bouquet and a teddy bear resting together on a pristine white tabletop, as if waiting to be carried out for same-day delivery to a cosy flat off Carnaby Street in Soho. The bouquet is presented in a clear glass jar-style vase, its rounded shape and visible stems giving the arrangement a relaxed, informal charm. Within the vase, velvety soft pink roses open gently among luminous peach gerbera daisies, their dark brown centres adding a strong focal point amid the subtle hues. The roses and gerberas are framed by cushions of white chrysanthemums and daisy-like blooms with fresh lime-green centres, which provide structure and a cool, refreshing tone. Scattered throughout, delicate sprays of white baby's breath introduce a fine, airy texture, creating a sense of lightness and volume without overwhelming the composition. Around the neck of the vase, a piece of natural twine is tied in a small bow, the fibrous strands standing out against the smooth glass. Hanging from this bow is a petite white rectangular gift tag, featuring a simple pink design and elegant green cursive text, suggesting an artisan touch and perhaps the name of the sender or a brief anniversary wish. To the right, a cream-coloured teddy bear sits upright with a slight lean toward the flowers, as though drawn to their scent. Its plush fur looks soft and slightly tousled, inviting an embrace, while deep brown eyes, a matching nose, and a neatly tied dark brown satin ribbon around its neck lend it a classic, timeless feel. The gently blurred background and the clear, even light evoke a peaceful morning indoors, letting the pairing of flowers and bear tell a quiet story of affection, reassurance, and celebration in the heart of Soho.
CANDY CRUSH & TEDDY BEAR
£70.00
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On what appears to be a clean, white tabletop, a richly coloured bouquet stands in a clear glass vase, the kind of stylish arrangement that feels right at home in a Soho apartment or creative studio. The blooms are gathered into a generous, rounded shape, with several bold gerbera daisies in deep fuchsia and magenta taking centre stage. Their wide petals fan outward from prominent dark centres, giving the design a modern, graphic quality. Around them, clusters of smaller chrysanthemums form intricate circles of colour; each flower displays deep purple petals tipped with sharp white edges, all surrounding a bright yellow core that brings cheerful energy to the composition. Creamy white roses are nestled among the brighter hues, their petals wrapped in tight spirals and softly catching the light, offering classic elegance and balance. Wisps of white baby's breath weave gently through the bouquet, creating tiny dots of softness that help connect each bloom. Fresh green foliage peeks from between and beneath the flowers, adding texture and grounding the rich colours with a sense of natural calm. The transparent vase showcases the green stems lined neatly in the clear water, emphasising freshness and careful preparation. Around the neck, rustic natural twine is casually tied, supporting a small white tag decorated with a simple pink rose motif and relaxed green script that suggests the personal touch of a local florist. To the right, overlapping slightly, a heart-shaped foil balloon sits gleaming, edged in reflective silver and filled with lively, multi-coloured lettering on a white background that spells out "Love n' Hugs 24-7," complete with tiny hearts. The softly blurred, bright background implies a window and daylight, evoking the feeling of a warm, affectionate gift delivered to someone special in Soho, perfect for celebrations, just-because surprises, or sending constant hugs from afar.
LOVE AND HUGS
£65.00
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Picture the adventurous spirit of Soho distilled into a bouquet: pastel tones of peach roses and lively gerbera daisies, artfully mixed with sprays of baby's breath and white chrysanthemums by local hands. The roses sit at the heart-plump, softly spiraling, evoking romance and the quiet confidence of a trusted Soho florist. Two vibrant peach gerberas invite a bold, contemporary feel, their deep brown centers anchoring the arrangement. Airy clouds of baby's breath drift among crisp white chrysanthemums, the latter's lime-green centers pulsing with the same energy that fills the cafes and galleries just beyond Oxford Street. Glossy green foliage adds a touch of urban garden freshness, while all the blooms are showcased in a cylindrical glass vase, its subtle texture playing with the light. A rustic band of raffia ribbons the vase, attached to a simple tag-a canvas for your message, no matter the occasion. Whether to offer congratulations, romance, or gentle encouragement, this bouquet embodies the style and sentiment of Soho, ready for same-day delivery across the area's bustling streets.
CANDY CRUSH
£55.00
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An elegantly composed arrangement rests in a simple clear glass vase on a pristine white field, the bouquet's architecture defined by soft, rounded masses of sky-blue hydrangeas that form a generous, tactile base. Each hydrangea cluster is densely packed with tiny, papery florets that catch the light and read as a cool, soothing blue mass; through that mass three intensely red roses emerge, their velvety petals tightly layered and leaning toward the viewer like discrete declarations of affection. Scattered throughout are delicate sprays of white baby's breath, giving the bouquet a whispering, cloud-like halo, while soft, oval eucalyptus leaves and fresh green foliage thread through the flowers, introducing muted greenness and a subtle, aromatic lift. The transparent vase narrows gently at the top and shows the neatly trimmed stems standing in clear water, which under the bright studio lighting sparkles faintly and underscores the bouquet's freshness. The overall feeling is bright, contemporary and quietly celebratory - ideal for marking a birthday in a Soho flat off Oxford Street, bringing calm to a receptionist's desk around Leicester Square, or serving as a thoughtful gift with same-day delivery available across Soho and the nearby West End. The arrangement's contrast of cool blue and passionate red reads optimistic and composed, a floral statement that balances romance with modern urban charm and would sit beautifully on a small table in Chinatown or by the window of a Dean Street office.
I CHERISH YOU
£80.00
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This vibrant floral arrangement from Florist Soho tells a story of affection and local artistry, thoughtfully designed for any occasion that calls for joy. The centre of the bouquet glows with pale lavender roses, each bud unfurling like early blooms spotted during a morning walk past Soho Square. These are framed by dazzling Gerbera daisies in hot fuchsia pink, their broad petals and inky centers infusing the design with energy and youthful exuberance. Nestled within, smaller, plush magenta chrysanthemums with subtle pops of yellow-green at their hearts create a deep, textured layer-a subtle tribute to the visual diversity found in Soho's colorful streets. Generous sprigs of white gypsophila impart a weightless, airy feel, offsetting the bold, rich tones. Interwoven lush, glossy green leaves reflect the freshness of a newly opened flower stall in the alleyways near Dean Street. Resting in a clear, rounded glass vase finished with a rustic raffia tie, the arrangement invites a sense of relaxed sophistication. A pristine white tag attached at the neck stands poised for a personal message, echoing the heartfelt touch Florist Soho brings to each same-day delivery or celebration. It's a bouquet tailored for birthdays, milestones, or simply keeping connected with those you care about amidst the hustle and creativity of Soho.
DAY BRIGHTENER
£55.00
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There is an intimate clarity to this arrangement: a hand-tied cluster of twelve or so creamy white roses surrounded by a halo of baby's breath (Gypsophila) set against a clean white field. Each rose displays petals that peel back in soft, velvety layers-some cups still holding the warmth of their centre, others opened fully to reveal creamy ivory depths-creating a natural rhythm across the bouquet. Interspersed among the principal blooms, the tiny cloud-like sprays of baby's breath introduce an airy, almost celestial texture that softens the silhouette and adds movement. Beneath the blossoms, a tapestry of green leaves-from saturated bottle green to a brighter lime edge-gives the design structure and depth; their glossy veins catch light and frame the flowers like a living border. The stems sit in a simple clear glass vase, the water level visible and the green stalks neatly trimmed, a straightforward detail that speaks to freshness and careful handling. In Soho this style is often chosen for after-show bouquets and intimate celebrations along Old Compton Street or after dinner in Golden Square; at Florist Soho we favour the balance of restraint and tenderness that this palette provides. The light scent is soft, a gentle whisper of rose with leafy green notes rather than a heady perfume, making the bouquet suitable for delicate settings-a bedside, a mantelpiece, or the small table of a sunlit flat off Dean Street. Overall the arrangement projects calm elegance, a considered gift that feels both like a quiet declaration and a gracious comfort.
MY ONLY
£70.00
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This image shows a rounded bouquet of pink hydrangeas and roses set cleanly against a pure white background, as if it has just been photographed in a light-filled Soho workshop. The composition is dominated by two full, dome-shaped heads of blush hydrangea, their dense clusters of tiny florets overlapping like layers of delicate tissue, creating a cushioned, almost cloud-like surface. Woven among these focal blooms are light pink roses in various stages of opening: some fully unfurled with classic spiral hearts, others still cupped and partially closed, lending the arrangement a sense of unfolding time and gentle anticipation. Slender, upright stems of bell-shaped flowers in soft lavender, periwinkle, and pale purple-likely campanula-emerge between the larger blossoms, their nodding bells introducing vertical movement and a slightly wild, garden-inspired feel. Dotted through the bouquet are small clusters of more intense colour in shades of fuchsia and bright deep pink, possibly waxflower or phlox; their petite, star-like blooms add intricate texture and pockets of vibrancy that draw the eye deeper into the design. A generous amount of fresh green foliage surrounds and supports the flowers, with leaves of different sizes and structures forming a natural frame that both grounds the pastel tones and hints at the bouquet's freshly arranged character. The stems are clearly visible at the base, tied neatly and trimmed to an even length, indicating a handcrafted, ready-to-vase design that would feel perfectly at home on a Soho coffee shop counter or a windowsill overlooking the narrow streets. The arrangement radiates a soft, joyful romance, suitable for marking a birthday, a new beginning, or a simple moment of appreciation in the heart of the city.
PINK CASHMERE
£59.00
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Presented on a pure white background, this tall and elegant floral design centers on a lush, rounded mass of deep blue hydrangeas that provide a cool, tactile focal point, their clustered florets almost velvet to the eye. Nestled low around that blue core are fully opened creamy white roses, their velvety petals spiralling softly and contributing a timeless softness and subtle fragrance. Reaching skyward are immaculate white calla lilies, each smooth, porcelain-like spathe creating a graceful, upward rhythm; between them, fine white snapdragon stems add a delicate, lace-like vertical accent. Interspersed throughout, broad glossy leaves-likely salal-and airy fern fronds add a layered, living backdrop that enhances depth and movement. The arrangement is set in a clear, gently tapered glass vase so the fresh, clean stems and water remain visible, reinforcing the sense of honesty and freshness in the design. Bathed in gentle studio light, the bouquet reads as serene and sophisticated, perfect for calming sympathy gestures, refined anniversaries, or a striking centrepiece for events in Soho's theatre district around Shaftesbury Avenue and Frith Street. Prepared with care by Florist Soho in our little studio just off Berwick Street, it is a composition that balances dramatic blue with soft white, ideal for sending thoughtful comfort or tasteful celebration across Soho and nearby neighbourhoods.
YOU ARE EXQUISITE
£65.00
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This image shows a classic pink rose and baby's breath arrangement styled with the clean, minimal backdrop often found in contemporary Soho florists. A cluster of ten to twelve pink roses forms the central dome, with each flower placed so that its unique character is visible. Some roses appear freshly opened, their petals forming loose, generous spirals, while others keep a more modest, cupped profile, suggesting there is still room for the blooms to unfold over the coming days. The petals transition from pale, almost porcelain pink at the edges to a more saturated rosy shade towards the middle, where the layers are denser and shadows deepen slightly. Between the roses weave abundant stems of baby's breath, their miniature white blossoms forming a delicate, starry cloud that lightens the overall appearance and adds intricate detail at close glance. The surrounding foliage is rich and dark, framing the soft pink and white tones in a strong, natural green. Leaves overlap and curve gently outward, completing the rounded silhouette. All these stems are gathered into a simple clear glass vase, the waterline visible at about mid-height, giving a glimpse of the freshly cut stems standing straight. The lighting is bright, even, and slightly cool, like daylight pouring through a studio window off Old Compton Street, ensuring every contour is crisp without casting hard shadows. The bouquet feels serene and hopeful-a gentle statement piece ideal for marking the arrival of a baby, decorating a modern nursery, or gracing a small café table for a baby shower in Soho. Its calm, pastel colours and airy composition quietly mirror the tenderness and new beginnings being celebrated.
UNFORGETTABLE
£59.00
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This hand-tied hydrangea bouquet is photographed against a pure white background, allowing its soft colours and rounded shapes to fill the eye completely, much like a calm moment amid the energetic pace of Soho. At the very centre sits a voluminous, cloud-like head of creamy white hydrangea, its densely packed florets creating a plush, cushiony dome. Surrounding this focal bloom are several generous clusters of pale blue hydrangeas, arranged slightly higher so the gentle gradients of sky-blue and muted lavender tones are clearly visible. The petals overlap in loose layers, giving the blue clusters a subtle sense of movement, as though stirred by a light breeze moving down Dean Street. Closer to the base and along one side, lime-green hydrangea heads add a vivid chartreuse spark, providing a fresh contrast that enlivens the more serene whites and blues. The bouquet is framed by a generous selection of foliage that gives the design depth and texture. Elegant stems of eucalyptus extend outward, with disc-like leaves in a soft, silvery-green that lend a contemporary feel and suggest a cool, refreshing fragrance. Among them, darker, glossier green leaves with slightly pointed tips weave through the hydrangeas, building volume and offering a rich, contrasting backdrop. The stems at the bottom are clearly visible, neatly gathered and tied into a classic hand-tied bundle, ready to be slipped into a glass vase on a Soho windowsill or café counter. The lighting is bright yet diffused, casting minimal shadows while highlighting the natural veining of each petal and leaf. Overall, the arrangement radiates a peaceful, modern elegance, ideal for sending quiet congratulations, welcoming someone to a new studio flat, or bringing a soothing touch of nature into a busy creative workspace in the heart of Soho.
MOONLIGHT PATH
£60.00
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This densely packed, professionally arranged bouquet is a study in colour balance and texture, set against a pure white backdrop that makes each hue sing: deep magenta Gerbera daisies, creamy white roses, and clusters of purple Alstroemeria mingle to form a full, rounded composition. The Gerberas dominate with bold, almost fuchsia petals that open like cheerful suns, their dark centres adding a crisp graphic counterpoint. Interwoven, the white roses offer softness and romance-their layered, velvety petals unfurling in calming spirals that temper the daisies' exuberance. The Alstroemeria, in shades of rich plum and bright fuchsia, bring an exotic intricacy; their trumpet-like forms and subtle speckled markings punctuate the bouquet with delicate pattern and movement. A variety of glossy green foliage-from broad leaves to narrow, blade-like greenery-scaffolds the arrangement and creates depth, while a faint suggestion of a clear glass vase at the bottom anchors the flowers visually. The overall effect is fresh, vibrant and thoughtfully composed, with a subtle scent of cut roses and green stems and a tactile mix of silky petals and crisp leaves. Framed by white space, this bouquet feels right at home in a Soho apartment or as a gift collected near Carnaby Street or Dean Street. It's an ideal choice to lift spirits, mark a celebration, or add a modern yet heartfelt focal point to an event or dining table.
MESMERIZING HARMONY
£49.00
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Infused with the spirit of Soho's creative communities, this stunning floral arrangement glows with vibrant colour and local artistry. Roses in dreamy peach and sun-bright orange open luxuriously at the bouquet's core, sending out waves of warmth and celebration, as lively and welcoming as the historic streets nearby. These centerpieces are beautifully framed by clusters of white chrysanthemums, their delicate, daisy-like forms brightened by crisp green centers-a reminder of springtime strolls through Soho Square or along bustling Brewer Street. Spirited magenta and purple chrysanthemums weave amongst the softer shades, their richly coloured petals forming joyous tessellations reminiscent of the vibrant street murals found throughout Soho. The bouquet is encircled by glossy, dark-green foliage, which adds lush texture, fullness, and a natural freshness that speaks to the city's secret gardens. Arched over the top, slender bear grass sweeps in gentle curves, imparting a modern, whimsical energy. The wrapped base is finished with lively crinkled orange cellophane-echoing the local flair of Soho's many art studios and cafes-presenting the bouquet as a thoughtful gift, whether for a birthday at a Greek Street eatery or a spontaneous gesture sent across the West End. This arrangement harmonises a love of colour, texture, and genuine craft, embodying the joyful connections and dynamic spirit that define Soho's floral scene.
HONEYMOON
£55.00
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